chevrolet india
RAC, delhi 2016
The Objective
To showcase the new products to the dealer partners highlighting the growth strategy and company's strength.
The Strategy
To engage the dealers in a residential conference cum entertainment night being able to communicate the new development and future plans while getting along networking time with the dealer partners
The Idea
To create a memorable experience with the partners keeping intact the essence of india through traditional acts and food while highlighting the company’s futuristic vision through a stage design and décor.